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Athlete Financial Planning

Financial planning for professional athletes.

Most professional athletes earn a substantial income in a few short years — and unfortunately some of them lose it all. We build advice-only financial plans for NHL and Professional Hockey Players as well as other athletes so you don't become the next cautionary tale.

Our Research

We studied how the money disappears, and why.

In reviewing the cases of 48 current and former NHL players who experienced financial difficulties, where their combined earnings exceeded more than one billion dollars, we looked at how and why they experienced financial hardship and it tells us a great deal about what athletes actually need from a financial and money management plan. High income is never the problem.

What we found

Not one fortune was lost on the ice. Every one was lost off it.

$1 Billion + Earned
17
15
9
5
4
$0BROKE
Addiction & gambling Bad investments & business Legal disputes & other Overspending Divorce & family

Number of players by primary cause of financial hardship, from a review of 48 NHL careers that experienced financial loss. Our own categorization of publicly reported accounts; categories overlap and we name no individuals.

The Earning Window

Your career pays like a lifetime of income but only lasts a decade.

The average NHL career is shorter than anyone plans for, and this means that it is critical to plan your finances efficiently to stretch out your NHL earnings into a lifetime of income for you and your family.

The majority of NHL players will earn the most between ages 22 and 32, often in a currency you do not live in and taxed in jurisdictions you did not choose.

That compresses every financial decision you have to make. Money that would normally accumulate over forty working years has to be structured, protected and made durable in about a ten year career period. We build the financial plan around that reality instead of pretending or ignoring it away.

"Let me check with my planner."

Players get pitched deals constantly, often by family and friends. Those six words let you say no without saying no. We are the neutral filter between you and the deal that ends careers.

Build the plan while the earning window is open.

Email us directly at , or book a call to start the conversation.